Given the sheer volume of most marketing campaigns, you can’t possibly analyze the leads, score the leads, track users to determine the effectiveness of your marketing efforts or discern emerging trends. If you really want to target customers and [...]
Businesses that thrive typically have online communities with raving fans. Their communities can be a small dedicated group or a very large following, either way they have fans that support their work on their website and on social media channels. [...]
Your Brand Communicates Your Company’s Purpose It begins with a consistent look and feel across all marketing communication platforms, products and marketing materials. Think about this, everything about your company needs to convey the same [...]
Providing support to today’s business clients involves time, work, technological know-how, and patience. Sales and marketing teams are bombarded with lots of information from different sources every day. Companies who harness this information, [...]
Outsourced CFO Every company could benefit from having a Chief Financial Officer on staff yet every company is not financially able to hire one. Enter the virtual Chief Financial Officer (or also known as an outsourced CFO or fractional CFO). The [...]
Businesses that thrive typically have online communities with raving fans. Their communities can be a small dedicated group or a very large following, either way they have fans that support their work on their website and on social media channels. [...]
Today’s competitive landscape can create havoc within your business. Small and mid-sized companies can find themselves pulled in many different directions. Without a strong strategic plan and periodic progress reports, your company can find itself [...]
Our objective is to help you and your business become more efficient and more profitable. FYI brings the perspectives of past, present, and future providing you with strategies, solutions and the tools you and your company need to overcome the [...]
Outsourcing Businesses of all sizes are always looking for creative ways to accomplish more of their business goals while using less resources, i.e. money. It might seem obvious but everything you do is an investment in time. When you watch [...]
Search Engine Optimization (SEO) is defined as improving your website’s visibility in the search engine results. Or, another way to say it would be to improve your website’s ranking in the search results. How do your improve your site’s [...]